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A full service digital agency in Rugby

We have an insatiable appetite to provide the highest quality, design and strategies that provide results for our clients. We are also one of only a handful of trusted and verified Google Premier Partner agencies in Warwickshire.

Our award-winning web designers, developers and digital marketers have over 100 years combined experience. Although we specialise in WordPress development, we are platform agnostic when it comes to digital marketing or with ecommerce clients. Our digital marketing team is highly adaptable, working with clients who have websites on content management (CMS) platforms from WordPress to Squarespace and Umbraco.

What is a full service digital agency?

ADAO has the capacity to work with businesses from the ground up, supporting the rounded business digital strategy. This includes, but is not limited to:

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Full Digital Strategy

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Brand identity and development

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User experience analysis and user testing

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User research - inc. personas

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Prototyping and Wireframing

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Web Design and Development

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Digital Marketing inc - PPC, SEO, Social, Email Marketing

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Conversion rate optimisation (CRO)

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Our team and experience

Our agile web development team doesn’t shy away from more complex backend projects and challenges. We’ve even developed advanced booking solutions for hotels and hospitality and tools that help conversion on websites.

Our agency also has specialisms in retail, education, logistics, manufacturing or other sectors, ADAO is your port of call. We are not limited to creating websites for one business sector and our project page showcases our level of versatility in the creative work produced.

A Google Partner

Being a Google Partner agency, our digital marketing team stays ahead of the curve; and is one of only a select few digital agencies in Warwickshire with this status. Being fully qualified in Google Ads (PPC), we also meet various criteria to retain our status which includes being scored on the quality of output from the campaigns we manage.

This is certainly a badge of honour we are proud to own. Alongside PPC, our team has vast experience with Paid Social marketing, SEO campaign activity and email marketing. Another string to our bow is CRO, which works to identify and resolve pitfalls or sticking points to website conversions.

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“We understand your customers pathway to conversion and your core business metrics”

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Succint Reporting

Reporting is one of the most critical parts of our digital marketing service. You should never commit to any digital marketing campaign activity without having each and every touch point or call to action across your website tracked. Why? If committing to a paid marketing campaign, return on ad spend (ROAS) is a key measure of success which should always look to be monitored and improved. For organic, the key successes will be gradual increases in natural search traffic, stronger website engagement and more conversions.

Our team not only has the expertise to track the customer journey from start to finish, but we deliver easy to understand monthly reports with all of the critical information to support your business intelligence and overarching marketing strategy. In short, we feel that if you are spending on digital marketing for your company then the results and return for your investment should be clear and very tangible. We pride ourselves on clearly reporting on the work we do for our valued clients. We’re also super excited to present the real data and see revenues soar as a result of our direct marketing activities.